We can look back at a highly successful fair, at which large numbers of visitors came to our stand and great interest was shown in both Halito! event management software and the mobile event app from EventOPlanner!
On Wednesday 1 and Thursday 2 April 2015, more than 7,500 event professionals visited the Event 15 fair at Jaarbeurs Utrecht. There was enthusiastic knowledge-sharing, networking and gathering of inspiration concerning the latest trends and developments in the events sector.
With over 200 exhibitors taking part, a visit to the fair was well worthwhile, thanks to leading players such as Brainstormbaan – PBN, The Food Line-up, The Dutch WeedBurger, Embraceled and Barista Company.
Customer event journey
The partnership between Halito! and EventOPlanner was greeted with enthusiasm during the two-day fair. The many positive responses underlined the need for a complete solution that covers the entire customer event journey!
One practical conclusion is that a mobile app is often used at too late a stage for all parties concerned to derive maximum added value from it. There needs to be communication about the app in good time, both before and during the event, in order to encourage interaction and engagement. Interaction can be made possible through personalised push messages, networks and many other interactive interfaces.
The integrated solution between Halito! and EventOPlanner offers event organisers a platform which puts both online and offline stakeholders in an event in contact with each other. Information such as a guest list is automatically exchanged between the two platforms.
View a no-obligation demo to discover the benefits of boosting engagement among your guests both online and offline!
Appearances by various speakers
Some of the questions addressed during workshops and keynote presentations:
- “What gets people going? And how can the events sector contribute to this?” – Fons de Poel
- “How can technological developments be adjusted to suit humans optimally? Linking the efficiency of automation to the personal of human input: when digital becomes human.” – Steven Belleghem
- “How do you demonstrate the value of your event in a digital age?” – Victor Neyndorff
We would like to take this opportunity to thank all our visitors for the great time we had together at Event 15, as well as our partners, PUP, KonseptS, TasteCatering, Zologie and Van Straaten, for creating our beautiful stand!
Later this week, the four winners of the “Guess the number of coffee beans” competition will be announced!
Did you miss Event 15? Are you curious about what happened during the two-day fair? If so, take a look at the video reports and photo impressions.
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See you next year!
Don’t want to wait until next year to discover some innovative tricks that can boost your online event communication? Then contact one of our offices for a delicious cup of coffee or tea!